UFC fights tonight draw 2M+ searches with huge spike: A massive surge in searches for UFC fights tonight reflects fans' eagerness to follow live fight schedules and results, including high interest in Con
Regional Pulse in United States
Country pulse digest
Sunday, July 12, 2026
Regional Pulse in United States
In the US, major sports events including UFC fights tonight and the 2026 FIFA World Cup quarterfinals dominate search interest, alongside political focus on Senator Lindsey Graham's death and Congressman Ro Khanna's West Bank detention.
Active topics
24
Search volume
9.2M
Leading topic
Sports
Attention mix
What the country is searching
24
Sports58% (14)
Politics17% (4)
Health8% (2)
Money4% (1)
Entertainment4% (1)
World4% (1)
Culture4% (1)
Why people are curious
People are actively following dynamic sports events like UFC fights and World Cup matches, driven by a desire to stay updated on live results and key moments. Political searches reflect a combination of remembering prominent figures and seeking immediate updates about sensitive incidents involving public officials. Health-related queries are largely motivated by concerns and the need to understand risks linked to unexpected deaths and product recalls. Interest in business news stems from tracking landmark sports franchise transactions and their implications. Cultural curiosity is focused on high-profile visits and personal stories of well-known personalities.
What to know now
The pulse, explained
Argentina beats Switzerland 3-1 in World Cup quarterfinal, Embolo red card controversy: The Argentina vs Switzerland 2026 FIFA World Cup quarterfinal match garners over 2M searches as fans seek live updates and react to controversial red
England edges Norway 2-1 in nailbiter World Cup quarterfinal: Norway vs England quarterfinal match attracts over 2 million queries, with fans following the close 2-1 England victory in extra time and key plays by
Death of Senator Lindsey Graham sparks widespread political attention: Following the unexpected death of Senator Lindsey Graham at 71, substantial public and political attention emerges, with reactions from prominent fig
South African World Cup player Jayden Adams dies at 25, prompting concern: The tragic death of South African World Cup midfielder Jayden Adams at 25 triggers widespread concern and inquiries about the circumstances of his
Argentina defeats Switzerland in extra time to reach World Cup semifinals: Argentina's 3-1 extra time victory over Switzerland in the World Cup quarterfinals leads to significant interest in Julian Alvarez's crucial goal and
Explore by topic and intent
Follow every part of the United States pulse
Choose a category, then follow the reason people are searching.
Ranked searches
What people are curious about in United States
The leading searches, their context, and the related questions forming around them.
01
SportsNew
ufc fights tonight
People are searching to find out if there are UFC fights happening tonight and to get the latest UFC fight results.
2M+ searches · 1,000% growthFirst recent appearance
who won the conor mcgregor fightufc results
02
SportsNew
switzerland vs argentina
Users want live updates, highlights, and results from the Argentina vs Switzerland FIFA World Cup quarterfinal match.
2M+ searches · 1,000% growthFirst recent appearance
argentina switzerland
03
SportsNew
who won norway or england
Fans are searching for live updates and final results from the World Cup quarterfinal between Norway and England.
2M+ searches · 1,000% growthFirst recent appearance
is norway still in the world cupnorway
04
PoliticsNew
lindsey graham
Lindsey Graham, U.S. Senator from South Carolina, has died at 71 after a brief illness, prompting significant public attention and reactions from political figures.
500K+ searches · 1,000% growthFirst recent appearance
lindsay graham
05
SportsSurging
jayden adams
Jayden Adams, a South African World Cup midfielder, died tragically at age 25, leading to widespread concern and inquiries into the cause of his death.
500K+ searches · 1,000% growthSearch volume up 400%
jayden adams cause of deathhow did jayden adams die
06
SportsNew
argentina - suiza
Argentina defeated Switzerland 3-1 in extra time to advance to the 2026 World Cup semifinals, with Julian Alvarez scoring a key goal.
500K+ searches · 1,000% growthFirst recent appearance
argentina vs suizajulian alvarez
07
SportsSurging
noruega - inglaterra
People are searching for live streams and information on the football match between Norway and England as part of the 2026 FIFA World Cup.
200K+ searches · 1,000% growthSearch volume up 300%
noruega vs. inglaterranoruega vs
08
SportsNew
argentina vs england
There is significant interest in following the 2026 FIFA World Cup semifinals and related knockout round results featuring teams like Argentina and England.
200K+ searches · 700% growthFirst recent appearance
sportsworld cup bracketworld cup final 2026
09
SportsEmerging
linda noskova
Linda Nosková's victory over Karolína Muchová in the Wimbledon women's final has drawn widespread attention and searches for match details and highlights.
200K+ searches · 800% growthRank fell 5 places
noskovalinda noskovámuchova
10
SportsNew
england vs argentina
The England vs Argentina World Cup semifinal is a highly anticipated football match drawing significant attention in the US.
200K+ searches · 700% growthFirst recent appearance
norway national football team vs england national football team lineupsworld cup game
11
SportsNew
embolo red card
Breel Embolo's controversial red card in the Switzerland vs Argentina World Cup match has sparked widespread debate and emotional reactions.
200K+ searches · 700% growthFirst recent appearance
lionel messiembolobreel embolo
12
MoneyNew
vinod khosla
Vinod Khosla's acquisition of the Seattle Seahawks for $9.6 billion marks a record sale attracting significant public and media interest.
100K+ searches · 1,000% growthFirst recent appearance
khosla familyseahawksseattle seahawks
Entertainment / Following | 1 hour ago
movies
Why it matters
NewThis topic has only just appeared in the recent pulse, backed by 50K+ recent searches and 100% growth. People are searching to follow a developing event.
First recent appearance
Reporting and context
Source coverage helping explain why this topic is moving.
One of the Great American Filmmakers Is Back—and He Made the Best Movie of the Year So Far - Slate Magazine
The 7 Best New Movies on HBO Max in July - TheWrap
‘Michael’ Crosses $1 Billion at the Box Office as Lionsgate Roars Back - The New York Times
Don’t Try This at Home: How Performers Turn Stunts Into Movie Magic - The New York Times
AI ‘actor’ Tilly Norwood has a movie coming out. Spare us this future | Dave Schilling - The Guardian
The wider weekly pattern
Curiosity trail
Related searches that led here, appeared alongside it, or followed.