Eiger Ultra Trail Adventure Race Surge: The Eiger Ultra Trail by UTMB is attracting a high volume of interest as an extreme adventure race in Switzerland, drawing global participants and a 1
Trending searches in Switzerland
What people in Switzerland are searching for today
Top searches in Switzerland in the last 24 hours, with volume, related queries, and context. Updated Jul 21, 2026, 11:34 AM UTC.
Search trend report
Last 24 hours · Updated Tuesday, July 21, 2026
Search trend analysis for Switzerland
Switzerland's recent search trends indicate a diverse mix of curiosity spanning entertainment, culture, politics, world news, and weather. Major highlights include a surge in interest in the Eiger Ultra Trail race, rising attention to royal families, and public focus on maternity leave policies.
Active topics
24
Search volume
29.8K
Leading topic
World
Attention mix
What the country is searching
24
World21% (5)
Culture17% (4)
Entertainment13% (3)
Politics13% (3)
Sports13% (3)
Weather8% (2)
Money8% (2)
Health4% (1)
Life4% (1)
Why people are curious
People's curiosity in Switzerland is driven by varied intent reflecting their informational and emotional needs. For entertainment and sports trends like the Eiger Ultra Trail, Kevin Keegan, and Jamal Musiala, the primary intent is watching and following events either live or through retrospectives. Cultural interests in royal families and events in Büren mostly involve planning and remembering, indicating a desire to learn or reflect. Political searches related to maternity leave indicate a following intent, as people track policy developments potentially affecting them.
What to know now
The pulse, explained
Rising Curiosity in European and Middle Eastern Royal Families: Interest in European royal families such as those of Bahrain and Denmark is rising in Switzerland, reflected by search trends and cultural media
Public Interest in Swiss Maternity Leave Policy: Growing public attention in Switzerland around maternity leave signals rising concern about family policy and workers' rights.
Catherine Davydzenka Assault Allegations and TF1 Dismissal: The controversy involving Catherine Davydzenka and Stéphane Blancafort, including assault claims and dismissal, has captured public attention.
Multiple Unrelated Events Spotlight Büren: Büren is in focus due to multiple unrelated events such as a solved decapitation case, rabies in bats, and local property sales.
Naval Military Tensions and Warship Incidents: Heightened interest in naval military activity follows reports of a US submarine sinking an Iranian warship and related regional tensions.
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Ranked searches
What people are curious about in Switzerland
The leading searches, their context, and the related questions forming around them.
01
EntertainmentEmerging
eiger ultra trail
The Eiger Ultra Trail by UTMB is experiencing a surge in interest as an extreme adventure race in Switzerland attracts global participants and media attention.
10K+ searches · 1,000% growthHolding steady
todesfall eiger ultra trail
02
CultureSurging
königsfamilie
Interest is growing in European royal families, including Bahrain's and Denmark's, as well as related cultural media in Switzerland.
1K+ searches · 1,000% growthSearch volume up 100%
03
PoliticsNew
mutterschaftsurlaub schweiz
Searches about maternity leave in Switzerland reflect a rising public interest in family policy and workers' rights.
1K+ searches · 1,000% growthFirst recent appearance
04
EntertainmentNew
catherine davydzenka
Stéphane Blancafort denies assaulting Catherine Davydzenka and claims self-defense following a violent altercation, leading to his dismissal by TF1.
500+ searches · 1,000% growthFirst recent appearance
05
CultureNew
büren
Multiple unrelated events and topics are associated with Büren, including a solved decapitation case, rabies in bats, property sales.
500+ searches · 1,000% growthFirst recent appearance
06
WeatherNew
kriegsschiff
Tensions involving warships are in focus with reports of naval incidents including a US submarine sinking an Iranian warship and regional military alerts.
200+ searches · 400% growthFirst recent appearance
07
WorldNew
italie
Searches about 'italie' surged, reflecting interest in Italy's recent social and economic news.
200+ searches · 1,000% growthFirst recent appearance
08
WorldEmerging
pilot
'Pilot' searches rose significantly due to various news about pilots and military zones in Lebanon and Alaska.
2K+ searches · 1,000% growthRank fell 4 places
09
HealthEmerging
kevin keegan
Kevin Keegan became a focus due to his stage four cancer announcement and his subsequent death.
2K+ searches · 1,000% growthRank fell 4 places
10
SportsNew
jamal musiala
People are searching about Jamal Musiala due to news about his surgery and a potential loan move to Galatasaray.
100+ searches · 400% growthFirst recent appearance
11
WeatherNew
furto
Searches for 'furto' have increased, likely due to various unrelated news and obituaries.
100+ searches · 900% growthFirst recent appearance
12
LifeNew
alexander bommes
100+ searches, 300% growth.
100+ searches · 300% growthFirst recent appearance
CHPulse Read
Curiosity mix
5
4
3
3
3
2
2
1
1
World 21%Culture 17%Entertainment 13%Politics 13%Sports 13%Weather 8%Money 8%Health 4%Life 4%
Why People Are Curious
People's curiosity in Switzerland is driven by varied intent reflecting their informational and emotional needs. For entertainment and sports trends like the Eiger Ultra Trail, Kevin Keegan, and Jamal Musiala, the primary intent is watching and following events either live or through retrospectives. Cultural interests in royal families and events in Büren mostly involve planning and remembering, indicating a desire to learn or reflect. Political searches related to maternity leave indicate a following intent, as people track policy developments potentially affecting them.
Quick Rundown
The fastest way into today's pulse.
- 01Eiger Ultra Trail Adventure Race SurgeThe Eiger Ultra Trail by UTMB is attracting a high volume of interest as an extreme adventure race in Switzerland, drawing global participants and a 1
- 02Rising Curiosity in European and Middle Eastern Royal FamiliesInterest in European royal families such as those of Bahrain and Denmark is rising in Switzerland, reflected by search trends and cultural media
- 03Public Interest in Swiss Maternity Leave PolicyGrowing public attention in Switzerland around maternity leave signals rising concern about family policy and workers' rights.
- 04Catherine Davydzenka Assault Allegations and TF1 DismissalThe controversy involving Catherine Davydzenka and Stéphane Blancafort, including assault claims and dismissal, has captured public attention.
- 05Multiple Unrelated Events Spotlight BürenBüren is in focus due to multiple unrelated events such as a solved decapitation case, rabies in bats, and local property sales.
- 06Naval Military Tensions and Warship IncidentsHeightened interest in naval military activity follows reports of a US submarine sinking an Iranian warship and related regional tensions.
- 07Increased Attention on Italy's Social and Economic AffairsSearches about Italy have surged, reflecting interest in recent social and economic developments within the country.
- 08Growing Interest in Pilots and Military 'Pilot Zones'News about pilots and military zones in Lebanon and Alaska has led to a significant rise in searches related to 'pilot'.
- 09Kevin Keegan's Cancer Battle and Passing Draw AttentionKevin Keegan’s cancer diagnosis and subsequent death have led to a surge in public concern and searches about the legendary football figure.
- 10Jamal Musiala's Surgery and Loan SpeculationInterest in Jamal Musiala has risen due to reports of his surgery and a potential loan move to Galatasaray.
Themes
extreme sportsroyal familiesfamily policymilitary tensionscelebrity healthlocal events
Reasons Behind the Searches
- Significant spikes in searches due to major sports and adventure events.
- Cultural interest in royal families and local events.
- Public engagement with social policies like maternity leave.
- Media coverage of legal and personal controversies involving celebrities.
- Geopolitical and military developments driving curiosity.