guinness

The quick read

What's driving the attention

There is growing curiosity about the discovery of a 162-year-old Guinness bottle from a shipwreck and efforts to recreate its original recipe.

The discovery of a rare 162-year-old bottle of Guinness in a shipwreck off the coast of Dover has sparked public fascination and media coverage. Scientists and divers involved in 'Project Jurassic Beer' are working to analyze the historic stout and aim to recreate its original taste. Concurrently, Guinness's parent company Diageo is undergoing a significant turnaround plan that includes nearly doubling production while cutting jobs.