SMHI Weather and Stock Surge: SMHI sees dramatic interest rise driven by extreme weather warnings and stock market activity.
Regional Pulse in Sweden
Country pulse digest
Saturday, June 20, 2026
Regional Pulse in Sweden
In Sweden, search trends highlight major interest in World Cup football matches, celebrity news including Anne Hathaway's pregnancy, and attention to SMHI due to both extreme weather warnings and stock activity.
Active topics
24
Search volume
130K
Leading topic
Sports
Attention mix
What the country is searching
24
Sports46% (11)
Entertainment17% (4)
Money13% (3)
World8% (2)
Life8% (2)
Weather4% (1)
Culture4% (1)
Why people are curious
People in Sweden are mainly using searches to follow current sporting events like the World Cup matches, reflecting a strong real-time interest in scores, player news, and match outcomes. Entertainment-related searches, such as following Anne Hathaway’s pregnancy and tracking the careers of celebrities like Zara Larsson and Sanna Lundell, reveal a desire to stay connected with personal narratives in media. Financial and market-related searches involving SMHI and Polen demonstrate an intent to explain market developments and weather-related economic impacts. Queries about local incidents, like the investigation in Märsta, suggest planning or concern about community news.
What to know now
The pulse, explained
Sverre Magnus Trend: Sverre Magnus av Norge gains attention amid a sharp surge, signaling cultural interest in Norwegian royalty.
Anne Hathaway Pregnancy: Anne Hathaway's pregnancy news sparks a spike in entertainment searches in Sweden.
Scotland vs Morocco Football: High search volume around Scotland vs. Morocco football match reflects World Cup excitement.
Sanna Lundell Interest: Sanna Lundell becomes a focus as people seek to understand her media presence.
USA vs Australia Soccer: Strong curiosity about USA vs Australia football game with focus on live coverage and player updates.
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Ranked searches
What people are curious about in Sweden
The leading searches, their context, and the related questions forming around them.
01Weather
smhi
SMHI has seen a significant increase in interest due to its role in extreme weather warnings and stock performance.
50K+ searches · 200% growth
åskvädervädersmhi åskoväder
02Culture
sverre magnus av norge
There is a surge in curiosity about Sverre Magnus av Norge, possibly related to news or events concerning him.
10K+ searches · 1,000% growth
03Entertainment
anne hathaway
Anne Hathaway is trending due to news about her pregnancy with her third child alongside her husband Adam Shulman.
10K+ searches · 1,000% growth
adam shulman
04Sports
skottland marocko
People are searching for information about the Scotland vs. Morocco match, likely related to the World Cup.
10K+ searches · 1,000% growth
marocko skottlandmarocko vmskottland mot marocko
05Entertainment
sanna lundell
Searches for Sanna Lundell have surged as people learn more about her and related media appearances.
5K+ searches · 1,000% growth
06Sports
usa australien
There is significant interest in the USA versus Australia soccer match, highlighted by live streaming and player availability.
5K+ searches · 1,000% growth
australienaustralien usa
07Sports
turkiets herrlandslag i fotboll
Interest in Turkey's men's national football team has surged, especially around their participation in the World Cup, including matches such as Turkey vs Paraguay.
5K+ searches · 1,000% growth
turkietturkiet vmturkiet mot paraguay
08Sports
sverige--nederländerna
There is strong search interest around upcoming or recent matches between Sweden and the Netherlands, primarily focused on odds and betting information.
5K+ searches · 1,000% growth
odds sverige nederländerna
09Sports
brasilien haiti
There is heightened interest in Brazil's national football team, particularly regarding their World Cup matches, including a notable game against Haiti.
5K+ searches · 1,000% growth
brasilien mot haitibrasilien vm
10Sports
klart
People are searching for 'klart' in connection with major sports events including the Stanley Cup parade and the World Cup, highlighting interest in sports updates.
5K+ searches · 100% growth
usa mot australienusa vms
11Entertainment
zara larsson
Interest in Zara Larsson is surging due to her chart successes and media appearances, as people follow updates about her music career and public profile.
2K+ searches · 600% growth
12Money
polen
Searches about Polen relate mainly to its financial performance and recent challenges, reflecting interest in understanding the firm's market moves and fund strategies.
2K+ searches · 1,000% growth
Reporting and context
Source coverage helping explain why this topic is moving.
Anders Rosengren to host an episode of Sommar i P1 - Göteborgs universitet
Helena Bergström, Johan Glans round up cast of Ture Sventon series - Nordisk Film & TV Fond
The Swedish Newspaper of America - nordstjernan.com
Nordisk Film signs major deal with Colin Nutley and Helena Bergström - Nordisk Film & TV Fond
Gaute Storaas Scoring Netflix’s ‘Dancing Queens’ - Film Music Reporter
The wider weekly pattern
Curiosity trail
Related searches that led here, appeared alongside it, or followed.