Weekly report in Thailand
The country in one read
Across 7 daily reads, Thailand’s attention repeatedly returned to The Odyssey, while the later readings shifted toward Sam Neill and Morgan Rogers. The search term 'the odyssey' in Thailand has experienced a 200% increase, likely tied to interest in the recently released film adaptation and related events. The surge in searches for 'sam neill' follows news of the actor Sam Neill's death at age 78, leading to tributes and reflections on his career. 500+ searches, 300% growth. Across the full search record, following was the dominant behavior: people were most often trying to keep up with events as they unfolded.
Returned across 2 days
01The search term 'the odyssey' in Thailand has experienced a 200% increase, likely tied to interest in the recently released film adaptation and related events.
Returned across 2 days
02The surge in searches for 'sam neill' follows news of the actor Sam Neill's death at age 78, leading to tributes and reflections on his career.
A defining thread
03500+ searches, 300% growth.
How search was used
04Following represented 79.7% of recorded attention. The dominant need was to keep up with events as they unfolded.
How the week unfolded
MondayJul 13 · Jul 13
The week opened on Monday with its first clear signal. In Thailand, people are highly engaged with escalating border tensions with Cambodia, surging gold prices, and vital daily news updates. There is also notable enthusiasm for sports events like the Women's Volleyball Nations League and the France-Spain match.
TuesdayJul 14 · Jul 14
By Tuesday, attention had begun to shift. Thailand's top search trends highlight a dominant interest in the Spain vs France football matches, especially Spain's World Cup semifinal win, alongside diverse curiosity about Vietnam's developments, growing attention to government financial institutions, cultural dates like July 16.
WednesdayJul 15 · Jul 15
Midweek brought another turn in the conversation. Thailand's top search trends are dominated by the highly anticipated Argentina vs England FIFA World Cup 2026 semifinal, with intense live watch interest. Banking sector updates and a politically impactful Constitutional Court ruling also capture significant attention.
ThursdayJul 16 · Jul 16
Thursday added a new layer to the week’s curiosity. Thailand is seeing a diverse range of trending interests including a spike in following Asian volleyball competitions, curiosity about new adaptations of The Odyssey, active engagement with the game Anime Expeditions, close attention to the England vs India cricket series.
Friday
Top regional searches
Daily attention shift
Pick a day to see what led attention in Thailand, how dominant it was, and the topics that powered the shift.
Jul 19
Sports led the day
What drove it
Search field
Filter the week by category, then rank the searches by total volume or how many days they held attention.
12 searches · top 12 shown
Continue exploring
This report details what people in Thailand were curious about the week of July 13, 2026 to July 19, 2026. This weekly search trends report brings together the questions, news events, people, stories, and topics that drew attention across Thailand, including daily search summaries, leading searches by category, top regional searches, and the daily shifts that shaped the week's curiosity.
Current country weekAs Friday arrived, attention moved again. TH interest is concentrated around สิทธิบัตรสวัสดิการแห่งรัฐ 2569, anime expeditions code, จัสติน gmmtv.
SaturdayJul 18 · Jul 18
The weekend began with a different focus. Thailand is experiencing a surge in interest across football matches, especially Manchester United vs Wrexham and France vs England, alongside curiosity about Xi Jinping and local community planning. Financial and entertainment sectors also see notable growth in searches.
SundayJul 19 · Jul 19
By Sunday, the week’s final read had come into view. Thailand's search trends are dominated by the 2026 FIFA World Cup final between Spain and Argentina, highlighting intense interest in the match outcome and prominent football players.
SportsWatching
People are intensely searching to watch the live broadcast of the Argentina vs England 2026 FIFA World Cup semifinal match.
SportsFollowing
Fans in Thailand are intensely following the club friendly match between Manchester United and Wrexham with a surge in searches.
PoliticsFollowing
People in Thailand are searching about the 2569 state welfare card rights to understand their eligibility and benefits.
SportsFollowing
Thailand has seen rising attention on the international football match between France and England, signaling fan engagement with major soccer events.
