포르투갈 대 크로아티아: Interest in the Portugal vs Croatia match surged, linked to the FIFA World Cup and key players.
Archived Pulse in South Korea
Country pulse digest
Friday, July 3, 2026
Archived Pulse in South Korea
KR interest is concentrated around 포르투갈 대 크로아티아, 이만기, 자동차 운전면허.
Active topics
24
Search volume
375K
Leading topic
Sports
Attention mix
What the country is searching
24
Sports33% (8)
Culture17% (4)
Entertainment17% (4)
Money13% (3)
Health8% (2)
Life4% (1)
Weather4% (1)
Technology4% (1)
Why people are curious
In KR, search intent is led by following (11), explaining (5), watching (3). People are using the snapshot to track what is happening now, understand confusing topics, and decide what to do next.
What to know now
The pulse, explained
이만기: Searches about '이만기' relate to personal and family memories, including obituaries and family stories.
자동차 운전면허: People are seeking information about various types of driving licenses and regulations affecting South Koreans.
국민연금공단: The National Pension Service (NPS) of South Korea is actively managing its stock allocations to balance risks and returns amid a strong market surge.
홍명보 출국: There is high search interest around Hong Myung-bo's departure from South Korea, indicating public attention on his career movements.
스페인 대 오스트리아: The Spain vs Austria World Cup match and related topics, such as player selections and performances, are trending highly in South Korea.
Ranked searches
What people are curious about in South Korea
The leading searches, their context, and the related questions forming around them.
01
MoneyDeclining
mbk파트너스
MBK Partners is under scrutiny amid a Homeplus fraud investigation involving its chairman, attracting public and media attention.
5K+ searches · 1,000% growthLast seen 9 days ago
mbk 파트너스
02
SportsDeclining
포르투갈 대 크로아티아
Interest in the Portugal vs Croatia match surged, linked to the FIFA World Cup and key players.
50K+ searches · 1,000% growthLast seen 9 days ago
모드리치크로아티아포르투갈
03
CultureDeclining
이만기
Searches about '이만기' relate to personal and family memories, including obituaries and family stories.
50K+ searches · 1,000% growthLast seen 9 days ago
손주
04
LifeDeclining
자동차 운전면허
People are seeking information about various types of driving licenses and regulations affecting South Koreans.
50K+ searches · 1,000% growthLast seen 9 days ago
면허
05
MoneyDeclining
국민연금공단
The National Pension Service (NPS) of South Korea is actively managing its stock allocations to balance risks and returns amid a strong market surge.
20K+ searches · 1,000% growthLast seen 9 days ago
국민 연금 리 밸런싱
06
SportsDeclining
홍명보 출국
There is high search interest around Hong Myung-bo's departure from South Korea, indicating public attention on his career movements.
20K+ searches · 1,000% growthLast seen 9 days ago
홍명보 미국
07
SportsDeclining
스페인 대 오스트리아
The Spain vs Austria World Cup match and related topics, such as player selections and performances, are trending highly in South Korea.
20K+ searches · 1,000% growthLast seen 9 days ago
스페인 오스트리아미켈 오야르사발스페인
08
WeatherDeclining
태풍 바비
Typhoon Bavi is causing significant concern in South Korea due to its severe winds and heavy rains.
20K+ searches · 1,000% growthLast seen 9 days ago
태풍
09
TechnologyDeclining
비행기
Interest in airplanes and related aviation topics is rising in South Korea with a focus on luxury planes and airport activities.
20K+ searches · 1,000% growthLast seen 9 days ago
10
MoneyDeclining
고려아연
Korea Zinc and its recent disputes involving major investors and U.S. lobbying efforts are generating significant attention in South Korea.
10K+ searches · 1,000% growthLast seen 9 days ago
11
HealthDeclining
독소
There has been a significant surge in interest around ‘독소’ related to the detection of paralytic toxins in wild shellfish in Gyeongnam waters in South Korea.
10K+ searches · 1,000% growthLast seen 9 days ago
12
EntertainmentDeclining
황정민
Interest in actor 황정민 has risen sharply due to the international exposure of Korean films at Cannes and notable movie releases featuring him.
10K+ searches · 1,000% growthLast seen 9 days ago
Money / Following | 9 days ago
mbk파트너스
Why it matters
DecliningThis topic was last observed 9 days ago and is no longer part of the current pulse, backed by 5K+ recorded searches. People are searching to follow a developing event.
Last seen 9 days ago
Reporting and context
Source coverage helping explain why this topic is moving.
MBK Scholarship Foundation Recruits Scholars for 2026 University Entrants - 조선일보
리즈 노출 원치 않았던 적나라한 노출 네이버 블로그할리우드 스타 - Baha'is of the United States
Prosecutors Summon MBK Chairman Over Homeplus Fraud - 조선일보
김 머신 쇼핑몰 강의를 하는 대한민국 온라인 셀러 유튜브 - Baha'is of the United States
MBK chairman Kim Byung-ju faces detention warrant hearing over Homeplus scandal - CHOSUNBIZ - Chosunbiz
The wider weekly pattern
Curiosity trail
Related searches that led here, appeared alongside it, or followed.